Our Journey

Hady Makhoul a Lebanese-Bahraini entrepreneur has dedicated more than 25 years to the art and business of fine watchmaking. Beginning his career with a deep appreciation for craftsmanship and precision, he immersed himself in the world of horology, mastering every detail from design to mechanics.

Over the decades, he built a reputation for excellence, working closely with collectors, enthusiasts, and brands who valued his expertise and vision. His journey reflects not only a career but also a lifelong passion for timekeeping and the artistry behind every watch.

Driven by a desire to push beyond tradition, he eventually turned his experience into creation. He Designed and developed a truly special timepiece that embodies his philosophy, blending timeless elegance with modern innovation. This watch is far more than a tool to tell time it is the story of the timepiece evolution throughout ages on the wrist.

Founder Hady Makhoul

Allow me to introduce to you a timepiece that transcends mere functionality to embody the very essence of time itself.

This Swiss-made watch, meticulously crafted with reverence for horological history, is a testament to the enduring beauty of tradition and innovation. Within its elegant design lies the history of timepiece Evolution, harmonizing ancient and modern timekeeping elements.

The Sundial a oldest timepiece device came from the ancient Egyptian shadow clock built around 1500 BCE. The Sand Timer a sand clock device known to have existed in Babylon and Egypt as early as the 16th century BCE.

The Manual winding a mechanical watches movement evolved in Europe in the 17th Century from spring powered clocks, which appeared in the 15th Century. The Self winding The early 20th Century marked a turning point with the invention of the rotor system harnessed the motion of the wearer's wrist to power the winding.

As the owner of this extraordinary watch, I am honored to present to you not just a timekeeping device, but a tangible link to our shared past and a beacon of inspiration for the future.

Evolution Geneve Watch